On the heels of a global campaign for London-based brand Bombay Sapphire gin inspired by Russell Simmons' "Art for Life" and now commissioned for a second Superbowl appearance, ericjhenderson shows 10 48x48in gelatin silver prints aiming for the intersection of place, sport, and the particular sensibility of his 1950 Kodak Brownie Hawkeye lens.

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Bombay Sapphire & ericjhenderson Bombay Sapphire, "Something Inside" http://shiftb.it/ericjhenderson SuperBowl  XLV Exhibition Superbowl XLVI Exhibition Superbowl XLVI Exhibition Superbowl XLVI Exhibition Indianapolis, IN 2012